YouTube Search Engine Optimization Checklist

You’re missing out on a huge opportunity if you’re not using YouTube as part of your marketing strategy. With more than 2 billion active monthly users (45.6% female and 54.5% male), YouTube is second only to Google when it comes to reach. YouTube also has the power to influence purchasing decisions: more than 90% of people say they’ve discovered new products through their use of YouTube.

If you’re like most businesses, you may have a YouTube account, but are you following best practices to ensure as many of your personas or target audiences see your videos as possible?

If not, download our checklist and follow these key steps you can take to ensure your YouTube channel is optimized for impact.